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Why I stopped requiring college degrees for my hires and what I look for instead

Five years ago I hired a recent graduate with a glowing transcript. She could not write a coherent email. Her degree said “Bachelor of Arts in Communication.” Her actual output was barely a whisper. That experience forced me to rethink my hiring process. I own a small marketing agency with twelve people. Every hire matters. […]

Why a Custom Software Solution Is Often the Only Practical Choice

Every business hits the same wall. The spreadsheet that managed customer data two years ago now takes an hour a day to maintain. The project management platform the whole team uses doesn’t connect to the invoicing system. The off-the-shelf software the sales department bought requires four workarounds to get a simple report. The friction chews […]

Why dogs relax us more than cats (and what the science says)

The dog. A man’s best friend. Loyal, lovable, and – as research shows – uniquely effective at lowering our stress levels. Cats have their fans. Some people swear by them. But the numbers don’t lie. In study after study, dogs consistently come out on top when it comes to their positive impact on our mental […]

Testing solar power for small electronics

I spent three years trying to find a way to keep my handheld GPS and small radio powered during long trips into the backcountry. Most people suggest just bringing more batteries, but that adds weight to the pack. I started experimenting with small solar panels and small power banks to see if I could actually […]

Why the Old Fixes Sometimes Still Work Best

I spend a lot of time online, probably too much. My feeds are a constant stream of new solutions, life hacks, and miracle products. There’s always a faster app, a smarter supplement, a more complex routine promising to solve a simple problem. It gets exhausting. A few months back, I was reminded of a different […]

Why Your Cardboard Recycling Habits Could Be Better in 2024

Recycling cardboard seems simple. Every home has a bin for it, and every apartment complex or workplace has guidelines. Still, most people make at least one common mistake when recycling — and as for just reusing instead of recycling, well, that’s another story. Cardboard has immense reuse potential. Being a forest product with a one-way […]

The Quiet Reason Your Bridesmaids Are Shopping Alone

You sent out the group text months ago. “Bridesmaid dresses!” A flurry of hearts, exclamation points, and “so excited!” replies followed. You picked a color. You sent a link to the bridal shop. And then… silence. The online group order sits there, half-finished, for weeks. You get DMs. “Hey, is anyone else ordering? I don’t […]

Breathe Easier: Simple Steps for Better Indoor Air Quality

I used to think keeping my home clean meant vacuuming regularly and dusting the furniture. Simple, right? Then I started noticing things. My persistent, low-grade headaches. The way the air sometimes felt heavy, almost thick, even when the windows were open. My kids’ allergies seemed worse indoors than out. It turned out I was overlooking […]

how small businesses can benefit from selling imported gourmet cheeses online

Many small business owners look for unique products to add to their offerings and stand out in competitive markets. One category often overlooked is imported gourmet cheese. These cheeses appeal to food enthusiasts, cater to specialty diet trends, and add a premium touch to retail or online shops. If you run a specialty food store, […]

Beyond the Storefront: Unearthing Folk Art’s Enduring Roots

Many of us encounter folk art in our daily lives, perhaps as a decorative piece on a shelf or a quilt passed down through generations. We might pick up a unique ceramic mug on vacation or admire a hand-carved birdhouse in a neighbor’s garden. These objects, often imbued with a sense of warmth and history, […]

Why I stopped requiring college degrees for my hires and what I look for instead

Why a Custom Software Solution Is Often the Only Practical Choice

Why dogs relax us more than cats (and what the science says)

Testing solar power for small electronics

Why the Old Fixes Sometimes Still Work Best

Why Your Cardboard Recycling Habits Could Be Better in 2024

The Quiet Reason Your Bridesmaids Are Shopping Alone

Breathe Easier: Simple Steps for Better Indoor Air Quality

how small businesses can benefit from selling imported gourmet cheeses online

Beyond the Storefront: Unearthing Folk Art’s Enduring Roots

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